Started as a bold idea shared on the first date, Effa has grown into one of the brightest sustainability startups in the world. Our mission is simple but yet powerful – to bring sustainability into people’s everyday routine, starting with something as effortless as brushing your teeth.
To date, the world has moved so far with eco-friendliness and reusable consumer goods, but some industries still need renewable solutions to ditch plastics. Effa is this solution.
Effa provides fully recyclable hotel amenities and sustainable hotel toothbrushes for the hospitality industry, helping its leaders to achieve ESG targets by getting rid of single-use plastic and inspiring guests to become ambassadors of responsible consumption.
We are making fully recyclable hotel amenities and sustainable hotel toothbrushes that led us to become a part of the UN Global Compact Network and a company trusted by hotel chains, airlines, Netflix and others.
Welcome on board of the better reality.
You had some lovely guests staying at your hotel. They had just checked out a few minutes ago, and considering the guests’ arrival frequency, you asked your housekeeping staff to prepare the rooms for the next guests immediately. Of course, your previous guests will leave some complimentary things behind, like their toothbrushes. Being disposable, you wouldn’t think twice before dumping them in the garbage. However, few of us realize that these toothbrushes will take 400 years to decompose.
Why should you care?
Well, because 53% of travelers do.
Now, when I get your attention, let me introduce Effa.
Effa is the brainchild of Ukrainian entrepreneurs Dasha and Ilya Kichuk. It was created with the sole intention of replacing disposable plastics worldwide. But just contemplating the hazards and brainstorming about a suitable alternative is not enough. This is how the first product of Effa – a sustainable hotel toothbrush made of paper – came into existence.
The main goal was to make this toothbrush different from the other alternatives already present and frequently used by suppliers and hotels worldwide. Thus, we came up with a product made of sugarcane-based paper and PBT Nylon. This is where you can find similarities with other products like bamboo brushes.
However, there is one major difference. A bamboo toothbrush cannot be recycled because the bristles are injected into the body, while with Effa, all you have to do is separate the head from the body and throw them into different bins for proper recycling.
Oh, you might be wondering, how can paper deal with water and survive the day?
Effa got this covered, too. Our sustainable hotel toothbrush can be used for up to 30 days with no harm to handle, thanks to the special manufacturing and appliance of sugarcane paper and water-resistant biodegradable materials.
Not just from a business standpoint, but Effa’s fully recyclable hotel amenities serve both your customers and the planet. It’s a win-win situation for all of us, and let me tell you why:
Welcome on board! We are ready to send you the samples so you can try Effa, and your guest experience will never be the same.
Have a question, need to know more information about our products, company or delivery? Contact me and ask anything.