The Noodoll story began in London during our Founder/Creator Yiying Wang’s MA course at Central St Martins. Originally from Taiwan, Yiying was inspired by the food of her culture. Adopting the malleable nature of noodles, she created the playful hotel stuffed toys synonymous with the brand.
Ricemonsters are at the heart of Noodoll. Cheeky, grumpy, funny and playful each loveable character has its own personality. Coming in many shapes and sizes, in addition to popular plush toys, the Noodoll collection now includes homeware products, stationery, hotel stuffed toys, and accessories.
In 2009 ‘The World of Noodoll’ was published – An illustrated book authored by our founder Yiying Wang featuring a cast of characters made from rice and noodles. Two years later, Ricemon and Riceroar leapt from the page and became the first in a canon of unique plush toys, known as Ricemonsters.
Ricemonsters are the driving force behind Noodoll. Championing diversity and self-acceptance, just like us they come in different shapes and sizes, with distinctive personalities, allowing for big and little ones to form a bond with their favourite characters. We provide unique, fun hotel stuffed toys.
At the heart of Noodoll’s design ethos is playfulness, uniqueness and quality! Our toys bridge the gap between collectable design items and children’s plush toys, and with this they make great design accessible to everyone. Noodoll products fit seamlessly into the modern home and we encourage everyone to add a roarsome touch to their life! We relish bringing our characters to life and sending them out into the world. We design each of our monsters complete with a personality and we know there’s a hotel stuffed toys for everyone!
We pride ourselves on our ethical production methods and the quality of the materials we use. Our stuffed toys, cushions, luxury blankets and playmats, music mobiles and rattles are all CE certified and suitable from birth – our characters will become an intrinsic part of the life of your guests. The unadorned simplicity of the Noodoll universe will enable them to impart their own emotions and form a bond with our loveable characters.
Our range doesn’t just stop at the door of the cuddly and cute, we have a wide range of stationery, and through strategic collaborations with other well-known design brands our product offering now also includes stainless steel reusable bottles, FSC certified wooden toy sets, and children’s sleepwear, all helping to bring the Noodoll universe into the everyday.
Our thoughtful and quirky creations appeal to everyone with a keen eye for design and individuality. With the help of Noodoll, you can now assist your guests in making their stay with you even more memorable by helping them find the perfect gift that will be loved for years to come.
Our products encourage imaginative play, are all gender neutral and foster emotional connection with their owners. Our wide array of colours means you can tailor your choice of products to suit your chosen chromatic landscape, whether that’s mono or full technicolour, we got you covered!
Our small but mighty team design everything from our studio/shop in London’s iconic Oxo Tower. We offer end-to-end customer service support and as well as our own great designs and products, we can work with you to provide a bespoke design service and product manufacturing based on variations of our hotel stuffed toys. Have something in mind? Get in touch! email@example.com
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