06/03/2024

Revolutionizing Hotel and Spa Sustainability with Easydry’s Eco-Innovations

In the hospitality industry, where luxury meets necessity, Easydry emerges as a beacon of innovation and environmental stewardship. Founded nearly two decades ago by visionary CEO Anne Butterly, Easydry has redefined the standards of eco-friendly practices with its groundbreaking disposable towel technology. Catering to hotels, spas, gyms, and healthcare sectors across more than 25 countries, Easydry’s products are not just textiles; they’re a testament to the brand’s commitment to sustainability, performance and hygiene.

At the heart of Easydry’s mission is the desire to eliminate the environmental footprint left by traditional cotton towels and laundry methods. With over 20 years in business, this B Corp Certified and multi-award-winning company has pioneered the world’s first eco-friendly, biodegradable, disposable towel. This innovative solution is made from natural fibres, ensuring that each towel is not only highly functional and absorbent but also 100% compostable.

The ecological benefits of integrating Easydry products into a hotel or spa’s operations are profound. On average, adopting Easydry towels can save an establishment approximately 6,800,000 litres of fresh drinking water and reduce carbon emissions by around 13,200 kgCO2Eq annually. These savings underscore Easydry’s role in conserving vital resources and mitigating climate change impacts.

Easydry’s commitment to environmental responsibility is further validated by its impressive array of eco-credentials. Easydry towels and packaging are FSC Certified, ensuring that materials are sourced from sustainably and ethically managed forests. Moreover, Easydry towels boast OK Compost Industrial and Home certifications, along with the Seedling Certification, guaranteeing their biodegradability under various conditions.

For guests, the benefits of using Easydry products are equally compelling. The towels are three times more absorbent than traditional cotton towels, offering a softer and more hygienic drying experience. Each guest enjoys the luxury of a fresh, individual towel, enhancing the overall sense of personal care and well-being.

Hoteliers and spa owners also stand to gain significantly from incorporating Easydry products into their service offerings. The compact nature of these towels reduces the need for extensive storage space, while eliminating the costs and hassles associated with laundry operations. High-temperature washing, necessary to kill germs and bacteria in cotton towels, is no longer a concern, as Easydry towels are designed for single use, ensuring 100% hygiene with every use.

Easydry’s versatile product range, including face cloths, hand towels, hair towels, bath sheets, gowns, and bedrolls, can be tailored to meet the specific needs of any hospitality setting. This adaptability allows establishments to provide a personalized, hygienic, and sustainable option for each guest, whether in guest rooms, spa treatments, gyms, or poolside areas.

In conclusion, Easydry is not just offering a product; it’s advocating for a shift towards sustainable luxury in the hospitality industry. By choosing Easydry, hotels and spas not only elevate their guest experience but also contribute to a healthier planet. In the journey towards sustainability, Easydry stands out as a key partner, proving that environmental responsibility and operational excellence can go hand in hand.

Learn more about the product range here.