17/10/2024

How do you balance aesthetics with functionality, ensuring your frames are visually appealing and easy to install?

We have curated an array of frame styles that align with our brand aesthetic and give our customers the option to frame their pieces in various ways that enhance the visual display and ease of use. Our collection is designed with versatility, ensuring that each frame complements and elevates the artwork or items it surrounds. We focus on minimal frame designs that make the frames timeless, fitting seamlessly into a wide range of spaces and décor styles. In addition, we’ve meticulously selected high-quality materials that ensure durability and longevity and keep the frames lightweight and easy to handle, making the framing process simple and hassle-free for our customers.

How would you cater to different types of hotels, from boutique properties to large international chains?

We strive to provide a seamless framing and printing experience from start to finish. Managing every step of the process, we curate the art, print, and frame each piece according to our customers’ exact specifications. To ensure timely delivery, we offer flexible shipping options via art courier or carrier, delivering within 2-3 weeks to meet even the most demanding deadlines. We aim to make the entire experience effortless, ensuring our customers receive high-quality, beautifully framed pieces right to their door.

In your experience, how much impact does artwork—and by extension, the frames—have on the overall guest experience in a hotel setting?

In my experience, I think having nice artwork in a hotel plays a very important role in the guests’ experience. Well-curated artwork enhances the space’s aesthetic appeal, creating a welcoming atmosphere that aligns with the hotel’s brand and personality. The frames, in particular, complement the artwork, adding a touch of sophistication or style that reflects the hotel’s design choices.

Where do you see the future of artwork framing heading in the hospitality sector? Are there any emerging trends or innovations that excite you?

Art in the hospitality sector is such an exciting theme for design that it isn’t going anywhere. It’s storytelling at its finest that hotels use to weave history and culture into their properties to enhance a customer’s experience there. These days, there’s an array of new emerging trends—mixed media, 3D art, and interactive digital art are some that come to mind. There’s also a consistent trend for minimal and simple frames that help give a space a clean and modern aesthetic, which is where we stand out.